Older American homeowners hold substantial home equity, built over decades of steady ownership. With refinances scarce and mortgage rates still elevated, that stockpile has become the most durable growth story in housing finance—and one of the most practical ways to help older households manage expenses, preserve independence and stay in their homes. The question is […]
Top U.S. reverse mortgage lenders are entering a new phase in their artificial intelligence (AI) strategy: deploying customer-facing tools to engage more directly with seniors. After achieving operational efficiencies by using AI internally, lenders now plan to roll out chatbots, voice agents and digital prequalification tools to a broader base of borrowers starting in the
Reverse mortgage AI tools set to transform senior borrower experience Read More »
Longbridge Financial has officially launched a home equity line of credit (HELOC) program that’s designed for homeowners ages 62 and older, offering approval and funding in as little as five business days. The move marks an expansion beyond the company’s core reverse mortgage business while staying focused on older borrowers. This demographic collectively holds nearly
Longbridge’s ‘HELOC for Seniors’ is officially on the market Read More »
Home Equity Conversion Mortgage (HECM) endorsements fell sharply in August, even as a handful of reverse mortgage lenders continued to dominate the market. The Federal Housing Administration (FHA) insured 2,062 HECMs in August, according to data compiled by New View Advisors that was released on Wednesday. That marked a 13% decline from July and the
Reverse mortgage production metrics took a tumble in August Read More »
The knowledge and use of artificial intelligence (AI) among older generations is often misunderstood and mischaracterized. But seniors are often following the path of the wider population when it comes to incorporating AI into their daily lives. Recent survey data published by the University of Michigan found that 55% of respondents in the 50-and-older age
As seniors gain comfort with AI, how should reverse mortgage lenders respond? Read More »
Consumer demand for reverse mortgage products is expected to rise as the population ages more quickly. According to estimates from Business Research Insights, the global market is currently valued at $2 billion and could reach $3.2 billion by 2033. More business is likely to push reverse mortgage companies to grow their employee headcounts. But like
As reverse mortgage demand grows, lenders may need more personnel Read More »
Longbridge Financial, one of the nation’s leading reverse mortgage lenders, on Tuesday announced the hiring of Azita Guzzo as its new head of technology innovation. Guzzo will fill a newly created role at Longbridge. She’s being tasked with the development of advanced technology solutions for enhanced customer service and improved operational efficiency. “Azita’s deep expertise
Longbridge hires Azita Guzzo to head up tech innovation efforts Read More »
Editor in Chief Sarah Wheeler sat down with Bill Packer, chief operating officer at Longbridge Financial, to talk about the ways his company is using AI to serve reverse mortgage borrowers. Packer has worked in the consumer lending space for four decades, with deep expertise in technology and operations. This interview has been edited for
Longbridge COO Bill Packer on how technology is influencing workflows Read More »
In May, Longbridge Financial debuted Platinum Preserve, a new proprietary reverse mortgage product that aims to help borrowers preserve home equity for their heirs. RMD spoke to Longbridge co-founder Melissa Macerato about the product’s origins, how industry pros have received it thus far, and how it differs from other Platinum line products. The interview with Macerato, the
Longbridge’s Melissa Macerato on how the latest proprietary reverse product came to be Read More »
The expanding ubiquity of artificial intelligence (AI) across all facets of life is not showing any signs of a slowdown — and that includes its interactions with the reverse mortgage industry. Bill Packer, chief operating officer of Longbridge Financial, previously explained how senior-focused tailoring of AI systems can help overcome issues tied to perceived institutional
The importance of meeting older customers where they are with AI technology Read More »